How to Train Your ChatGPT — A Marketer’s Guide
If it’s your first time using ChatGPT, your answers may sound stilted. The program doesn’t know your voice and is trying to learn what you want. If you want to…
14 Ecommerce Trends to Expect in 2024
As an Etsy shop owner, I like to think my products alone are enough for customers to click "buy." Yet, it could be my two-day shipping guarantee. Or my product…
Does Your Language Help or Harm Your Professional Relationships?
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled…
Crafting Your Content Blueprint for the Rest of 2023 With Creator Modern Millie
If you fell off the bandwagon of sticking to your New Year's Resolution to become a content creator, you’re not too late. Fall is the best time of year to…
TikTok AI: I Tried Creating a TikTok Using Only AI & Here’s What Happened
As a social media-obsessed content creator, I am familiar with TikTok. I often create TikTok videos to promote my work, express an idea or opinion, or share funny anecdotes. As…
The Definition of Negative and Positive Feedback Loops in 200 Words or Less
Negative and positive feedback loops are used to draw attention to significant product or company issues. These types of feedback loops use customer or employee complaints to create long-term product…
81 Social Commerce Stats Marketers Should Know in 2023
Everyone wants a personalized and custom experience online, so it’s no wonder that social commerce has taken over the online shopping world. Channels like Facebook, Instagram, Pinterest, Twitter, and WhatsApp…
Get Buyers to Do What You Want: The Power of Temptation Bundling in Sales
In the world of online shopping, businesses are always sniffing out the next big thing. But what happens when you build a company entirely around something people don’t want anyway?…
How to Make a QR Code in 5 Easy Steps
From restaurant menus to bathroom stall doors, you can find QR codes just about anywhere these days. In fact, they've become so ever-present that 45% of shoppers use marketing-related QR…
8 Steps to Create a Complete Marketing Strategy in 2023
Creating a marketing strategy is essential to effectively nurture your customers, improve your business’s bottom line, and increase the ROI of your efforts. A marketing strategy is especially critical if…