How to Create a Lead Generation Website: 9 Simple Optimizations
Optimizing your website to generate leads is a no-brainer. However, it's not as simple as throwing a “Click Here” button on your home page and watching the leads pour in.…
How to Write a Case Study: Bookmarkable Guide & Template
Earning the trust of prospective customers can be a struggle. Before you can even begin to expect to earn their business, you need to demonstrate your ability to deliver on…
How to Increase Survey Completion Rate With 5 Top Tips
Collecting high-quality data is crucial to making strategic observations about your customers. Researchers have to consider the best ways to design their surveys and then how to increase survey completion,…
How to Use AI for LinkedIn Profiles, Headshots and Social Post Performance
By Andy Crestodina There are so many use cases for generative AI and marketing. Of course, there are some good ones for social media. Take any social media asset and…
19 Best Email Newsletter Templates and 12 Resources to Use Right Now
If you had to guess, how many email newsletters do you think you're subscribed to? Ten? Twenty? Fifty? To be honest, I've lost count — and I know I'm not…
The Complete Guide to Education Marketing
Looking to grow your company’s reach? Education marketing is the answer. Here, you can grow demand for your product, services, or institutions as more people choose online education. The data…
AI Chatbots: Our Top 18 Picks for 2023
Whether on Facebook Messenger, their website, or even text messaging, more and more brands are leveraging chatbots to service their customers, market their brands, and even sell their products. But,…
9 Thank You Page Examples to Improve User Experience
Landing pages may be the equivalent of making a good first impression, but thank you pages are the final memory you leave a website visitor with before they go. They’re…
The Car Fire That Sparked Millions of Impressions for Stanley
A car fire ignited a viral marketing moment for the Stanley brand. On November 15, TikTok user @danimarielettering posted a video showing the aftermath of her car catching on fire.…
10 Creative Company Profile Examples to Inspire You [Templates]
As a content creator, I know brand identity is everything. My audience wants to know what makes me different, why I create content, why they should trust the information I…