The Ultimate Guide to Community Management
When businesses invest in community management, they transition from an everyday brand to a human brand — one that cares deeply about the people who support them, work for them,…
Creating a Culture of Inclusion: Revolutionizing Professional Standards
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses,…
The 23 Best Graphic Design Portfolios We’ve Ever Seen, & How to Start Your Own
A great graphic design portfolio can’t move mountains, but it can change your life with a new job or opportunity. AI and other factors are impacting graphic design hiring, making…
How to Create an SEO Strategy for 2023 [Template Included]
Here's a cliche among digital marketers: search engine optimization (SEO) isn't what it used to be. Here's a true statement you don't hear as often: your SEO strategy shouldn't focus…
The Top Types of AI-Generated Content in Marketing [New Data, Examples & Tips] (Clone)
Thanks to the advancements in artificial intelligence technology, content generation doesn't have to be a headache-inducing task. As AI increasingly takes over manual content production tasks, it's wise for marketers…
Social Media Platforms Marketers Should Watch in 2023
When you visit the App Store or Google Play and search “social media,” there are hundreds of apps to choose from. But, as the pool of social platforms grows, will…
2023 Blogging Statistics: 10 years of Trends and Insights from 1000+ Bloggers
By Andy Crestodina Bloggers use a huge range of strategies for content marketing. There are hundreds of techniques used by thousands of bloggers to produce millions of articles. How do…
What is Communication? The Ultimate Guide
The key to any relationship is communication. This includes romantic relationships, of course, but it also applies to friendships, coworker relationships, manager-team relationships, and even brand-customer relationships. Any scenario that…
The Scarcity Principle: How 7 Brands Created High Demand
If you took the same Introduction to Economics class that I struggled through in college, you might remember this key lesson: The law of supply and demand states that a…
The Future of Partnerships: Celebrities Working For Major Brands
Celebrity brand partnerships are evolving beyond endorsements and #sponcon. A growing number of brands are finding new ways to work with celebrities and public figures including having them come on…