How to Give a Great Presentation (+ Expert Tips)
In your career as a business professional, there’s a good chance you’ll be asked to give a presentation, be it in the office or at an event. So we’ve spoken…
12 Email Marketing Trends Marketers Should Know [According to My Inbox]
I send HubSpot’s Marketing Blog email newsletter daily (a not-so-subtle reminder to subscribe). So, it’s my job to keep a pulse on the latest email marketing trends. As a marketer,…
How to Run a Marketing Campaign on a Tight Budget [Expert Tips & Free Tools]
Many of us have been there with the cup of noodles diet when money is tight. Sometimes, marketing teams also run into tight budgets. But that doesn’t mean you should…
How Private AI Tools Will Help You Supercharge Your Advertising Strategy, According to Experts at Mekansim
While AI is a hot topic as of late, it's been around for a long time. At our agency, Mekanism, we are seeing beyond the hype and exploring how AI…
How to Slow the Heck Down When the World’s Speeding Up
“Move fast and break things” was the motto of generation Zuck. And while we’ve seen notable progress from this mantra, we’ve also been left with a ton of broken sh*t. …
How Brands Can Cash in on the “Joyconomy”
Let’s face it, we could all do with a little lighthearted fun once in a while. Last June, I and the Trends team discovered that adults were increasingly searching what we…
11 Website Page Load Time Statistics [+ How to Increase Conversion Rate]
Page load time is a critical metric that influences your entire site’s performance. Even a few milliseconds can significantly impact the user experience (UX), conversion rates, and, ultimately, revenue that…
How to Create a Landing Page: The Ultimate Guide
As a marketer, I understand the importance of landing pages. A landing page can be the designated page visitors are taken to when they click on an ad. It can…
14 Essential Design Tips for Beginners: Transform Your Skills and Create Stunning Graphics
From logos, posters, magazines, product packaging, and ads, we see graphic design at work every day. It’s an industry that’s always in demand. Why? Because brands always need designers, whether…
How to Use Excel Like a Pro: 29 Easy Excel Tips, Tricks, & Shortcuts
Sometimes, Excel seems too good to be true. All I have to do is enter a formula, and pretty much anything I'd ever need to do manually can be done…