How to Get Verified on TikTok: A Step-by-Step Guide
As a content creator and marketer, I often see creators and brands clamoring for verification checkmarks on TikTok — and I understand the excitement. To be verified on TikTok is…
7 Email Banner Examples I Love (For Your Inspiration)
Last week, I was drinking coffee when an email from Adidas popped up. At the top, I could see my 9,000+ loyalty points displayed prominently in the banner, along with…
5 Marketing Trends That Might Not Survive in 2024 [HubSpot Research + Expert Insights]
Few marketing trends last forever. In reality, they come and go at rapid speed — and marketers must adapt. Because marketing is always evolving, your marketing playbook should, too. But…
15 Post-Purchase Email Examples to Inspire Your Next Campaign
I recently ordered a swimsuit online to get ready for a beach vacation. Choosing between hundreds of swimsuit styles after months in sweats is overwhelming, so I breathed an audible…
How to Use WordPress: Ultimate Guide to Building a WordPress Website
When you‘re just getting started with making a website, I know that the process of learning how to use WordPress can feel overwhelming. We’ve all been there, so you're certainly…
I Asked ChatGPT to Write 5 Types of Counteroffer Emails — Here’s What I Got
You've made it through multiple rounds of interviews, the hiring team has selected you as their top candidate, and they’ve made you an offer. But you aren’t quite satisfied with…
25 Healthcare Email Examples and Templates I Love (For Your Inspiration)
Many brands use email marketing for lead nurturing, relationship building, and customer acquisition. Healthcare brands are not an exception. While recent statistics put email ROI at $36 for every dollar…
Diving Deep Into Technical SEO for Ecommerce (My Takeaways)
As of 2023, there are over 26.5 million ecommerce websites around the world. Talk about a competitive industry. It’s hard not to be intimidated by the sheer number of ecommerce…
How to Create Excel Charts and Graphs
Excel charts and graphs are tried-and-true tools for visualizing data clearly and understandably. But for those who are not native tech gurus, it can be a bit intimidating to poke…
What is Career Cushioning? Why You Might Want to Try It in 2024
As I started writing this article about career cushioning, I couldn’t help but wonder … am I a career cushion-er? I have a side hustle (shoutout to CKTL Candle Co.).…