What is Website Architecture? 8 Easy Ways to Improve Your Site Structuring
Getting lost sucks. It doesn’t matter if you’re in a city or a corn maze, the ambiguity of not knowing where you are and what could happen next can make…
12 Best Pricing Page Examples To Inspire Your Own Design
Your pricing page is a prime opportunity to take control of the price conversation and make it even easier for people to buy. Searching for a product’s price is a…
Image Alt Text: What It Is, How to Write It, and Why It Matters to SEO
Today, nearly 19% of Google's SERPs show images. That means, despite your best SEO efforts, you could still miss out on another organic traffic source: your website's images. How do…
Is Your Website’s Viewport Configured for Mobile Users? Here’s How to Do It
You're out with friends, laughing, having a grand old time -- when someone asks the group a total brainteaser: "Why don't 'B' batteries exist?" You're stumped. Your friends are stumped. You whip out your smartphone and…
13 Quick Tips to Improve Your Web Design Skills
Designing your company website can be a challenging proposition. You’ve got to juggle the expectations of many stakeholders, and you can often hit obstacles that prevent new ideas from emerging.…
The Ultimate Guide to Building a Website Redesign Strategy
So, you want to start a website redesign. Maybe you just finished a brand overhaul or your product was recently updated. Whatever your reason, a redesign can be a huge…
Why You Need a Responsive Web Design and How to Do It [+ Examples]
The insights from this article came from the HubSpot Academy's Free Website Optimization Course. Take the full course to learn more about responsive design and how to optimize your website's…
Does My Business Need a Website? 12 Reasons Why & 5 Reasons Why Not
If your business is reasonably successful, you may come up with many reasons why an effective website isn’t all that relevant for you. Sure, you understand the need to have…
Why The Formula For a High-Attendance Event Must Include Creativity, According to SXSW’s Co-President
Founded in 1987 in Austin, Texas, South by Southwest (SXSW) is an annual conference that brings together more than 300,000 professionals in the film, TV, music, education, and tech industries.…
A Deep Dive into Building a Productive Workplace
Creating a productive workplace for yourself is tough enough, but doing it for the entire team? That's a whole different ball game. As a marketing team leader for many years,…