In a Mint Mobile commercial, Ryan Reynolds reads from a script written entirely by ChatGPT. His prompt was simple (include a joke, curse word, mention the holiday promo in his…
In February 2024, Salesforce released Marketing Cloud Growth Edition, its first marketing automation platform built fully on the Einstein 1 Platform (a.k.a. “On Core”). Marketing Cloud Growth Edition has been…
Let's be honest: SEO is going to be disrupted by AI. Plain and simple. AI platforms and search features have changed how we find information. Gone (nearly) are the days…
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. I’ll never forget the first freebie I ever created…
“I’m excited but exhausted by so many changes,” Victor Pan wrote in a HubSpot Slack channel just before dropping half a dozen links to the latest AI news. He’s a…
Olympic ads don’t make as big a splash as Super Bowl spots, but the Games are still a reliable display of marketing creativity every two years. As the Paris Olympics…
Last quarter, newsletter giant The Hustle ran a test that earned 43,876 additional clicks in their emails. Not 44,000 total. 44,000 more. If you’re like me, you’d do terrible things…
This week’s Masters in Marketing is near and dear to my heart, if not my taste buds. As a naturalized Chicagoan, it is my duty and honor to introduce you…
Student expectations today are vastly different than they were a decade ago. It’s causing technology leaders at the most successful educational institutions to rethink their data infrastructure and student journeys…
When I first started my small business, the thought of advertising seemed daunting. With a limited budget, I couldn't fathom spending thousands on TV commercials or ad campaigns. But over…
