7 Marketing Questions Teams are Asking in 2024 (+Data & Insights)
In 2024, marketers have a lot on their minds. With the rapid adoption of AI, significant changes in the search landscape, and an uncertain economy ahead, knowing how to lead…
Everything You Need to Know About Webinar Marketing
Webinars are a great way to teach customers about your offering or share helpful tips with your audience. They're low-cost and generate engagement. Plus, they provide your sales team with…
Data Cloud No Cost Edition: Get Ready First
I want to clear up a misconception that I’m hearing in the Salesforce world about the great $0 SKU Data Cloud debacle. As you may recall, Salesforce announced at Dreamforce…
8 Email Disclaimer Examples I Love (For Your Inspiration)
If I reach the footer of an email in my inbox, it usually means one of two things: 1) The email was so engaging I read all the way to…
How Your JavaScript Can Benefit Your SEO
If you’ve ever been to a stunning, interactive website that makes you simultaneously want to throw confetti in the air and share it with your friends, there’s a good chance…
I Asked ChatGPT to Write 5 Different Farewell Emails to Send to My Coworkers — Here’s What I Got
Goodbyes are hard. And it’s even more challenging when you must say goodbye through email. Recently, I left my full-time teaching position to pursue a writing career. Sending a farewell…
The Marketing Cloud That Broke the Internet (& 5 Key Takeaways)
ICYMI: Salesforce dropped a hot product announcement yesterday. And she’s called Marketing Cloud Growth Edition. There was a flurry of blogs and social postings following the official drop of the…
Market Research: A How-To Guide and Template
Today's consumers have a lot of power. As a business, you must have a deep understanding of who your buyers are and what influences their purchase decisions. Enter: Market Research.…
Everything You Need to Know About Google Search Essentials (formerly Google Webmaster Guidelines)
One of the most important parts of having a website is making sure your audience can find your site (and find what they’re looking for). The good news is that…
Announcing Marketing Cloud Growth Edition
Earlier today, Salesforce announced the release of Marketing Cloud Growth Edition. This innovative new product is another option for marketing automation built natively on the Salesforce platform and comes with…