What is a Letter of Intent? How to Write One for a Job [+ Examples]
Standard job applications have a standard set of practices. You turn in a resume and cover letter, and then, if selected, you move through a few rounds of interviews and…
How To Create An Infographic In PowerPoint [+Free Templates]
As a former digital journalist and current content creator for HubSpot, I've been designing graphics for years, including breaking news graphics, funny memes, and, most importantly — infographics. Though I…
20 Email Opt-In Examples I Love (For Your Inspiration)
A few months ago, my inbox was filled with emails from a health specialist. I didn't remember signing up for random diet plans, so why was I getting constant emails?…
Navigating B2B Buyer Enablement With Michelle Killebrew
Navigating B2B Buyer Enablement With Michelle Killebrew As a marketing leader (and a revenue marketer at heart) it’s my job to take all of the marketing levers we have to…
TikTok Shop: What It Is, How to Launch One & How to Market One
I was scrolling through the “For You” page on TikTok when something caught my eye — a TikTok from the clothing brand Foxblood showcasing a black, flowy mesh cloak. I’d actually…
9 Email Header Examples I Love (For Your Inspiration)
Whenever I receive an email, my eyes immediately scroll to the bulk of the email. And why not? The branding, the copy, and sometimes the promise of juicy discounts draw…
The HubSpot Blog’s 2024 Social Media Marketing Report: Data from 1400+ Global Marketers
As the resident social media and content creation expert for the HubSpot blog, I know a thing or two about social media marketing. And one of those things is that…
What Businesses Get Wrong About Content Marketing in 2024 [Expert Tips]
The promise of inbound marketing is a lure that attracts businesses of all kinds, but many don’t understand the effort it takes to be successful. After a few blog posts,…
I Asked ChatGPT to Write 10 Different Marketing Internship Emails — Here’s What I Got
I've never been more nervous about writing a job application email than when applying for my first marketing internship. I felt like everyone could tell I had no experience and…
How to Elevate Your Affiliate Marketing ROI: Insider Tips from HubSpot Pros
I’ve worked in the B2B SaaS affiliate marketing space for 1.5 years and here’s my take on it: Affiliate marketing is not for the weak. It demands a lot of…