We all feel it. As humans engage with technology, innovation is moving at a breakneck pace. But as I’ve spent time researching the current landscape of the state of AI…
On January 21, 2026 Salesforce deployed an urgent security patch to address high-severity vulnerabilities. While this patch was necessary against potential data exploits, the side effect resulted in every tracked…
The traditional B2B growth engine is reaching a breaking point because it remains disconnected from the modern buyer’s journey. While self-guided discovery and AI-driven entry points become the norm, buyer…
Many organizations today are discovering that one of the most significant barriers to AI success isn’t the technology itself, but the human factor in AI adoption. To move from siloed…
This blog was co-authored by Jenna Packard & Debra Engels In the modern landscape, marketing, sales, and customer success leaders are facing a challenge where they are surrounded by more…
We’ve all been there: a high-energy workshop, sticky notes covering the walls, and a beautifully documented plan for how marketing, sales, and customer success will finally work in perfect alignment.…
The marketing landscape has reached a tipping point. As buyer expectations continue to rise and budgets tighten, the need to be more effective with the resources available increases. Marketers are…
Agentforce Marketing Form Flows can take time to add all of the elements needed, such as autoresponders, lead notifications, and whatnot. Let’s use a handy Marketing Cloud flow template to…
As a buyer, we’ve all been there. You fill out a form, wait to hear from sales, and then maybe you receive a piece of content that isn’t relevant to…
Agentforce Marketing forms are built in Salesforce CMS and can be hosted on Agentforce Marketing landing pages or embedded on external sites. These forms utilize Salesforce Flow to create and…
