SEO Writing: 13 Tips on Writing Blog Posts That Rank on Google
If you've ever written a blog post before, you know how much time it can take. From topic selection and gathering research to writing the post and pressing “Publish,” the…
What Are Core Web Vitals? (+ How to Improve Yours)
“Core web vitals” — you‘ve probably heard this phrase buzzing in digital marketing. But what are the core web vitals? Picture them as the three pillars supporting your website’s performance.…
Why Lifestyle Brands Are the New Media Companies
Success in the media space is a moving target. While prior media conglomerates focused heavily on amassing large audiences and monetizing through advertising, emerging media brands are finding success by…
Lifecycle Marketing: The Complete Guide
Savvy marketers know it's rare to reel in customers at the first encounter with a brand. From my own experience, winning people over takes time, thoughtful touchpoints, and a whole…
How to Write a Simple, Effective Resume (+20 Examples)
A great resume can help get you noticed by prospective employers. But what makes a resume “great”? How do you catch recruiters’ attention, encourage them to read your resume, and…
40+ Best Free Online Marketing Classes to Take in 2023
The digital marketing landscape is always evolving. Whether you’re a seasoned marketing professional or new to the field, marketing classes can help you stay on top of current industry trends…
Creating Custom Object Records with Account Engagement and Flow
One of the great things about Account Engagement is that the same fields can be used over and over again for different interactions while keeping the full history of the…
The 80+ Best Chrome Extensions for 2023
Google Chrome browser extensions allow you to increase productivity, reduce distractions, and source content — all in the comfort of your internet browser. The best part is that you have…
What Are the 4 Ps of Marketing? The Marketing Mix Explained [Example]
If you've been a marketing professional for years now, learning about the four Ps of marketing might seem like a throwback to you. However, for those of us who work…
How to Negotiate Your Salary (Script Included)
You've done it — after countless informational interviews, phone calls with recruiters, and interviews with hiring managers, you finally received an offer for your dream job. But before you accept…