Are Meta’s Celebrity Bots Taking AI Too Far?
She looks like Kendall Jenner and sounds like Kendall Jenner, but is introducing herself on Instagram as Billie. Who is she? Billie is an AI-powered bot managed by Meta using…
What Will Influencer Marketing Look Like in 2024?
Have you ever purchased something because a well-known person you admire used the product or service? I’m guilty of this — I recently bought myself a new waterski because a…
How to Create an SEO Report — The Complete Guide
Let’s say I moved to a new city, and I want to find a great, independently-owned coffee shop. My first stop is likely Google or another search engine. I’ll see…
How to Gain Your First (or Next) 1,000 Instagram Followers – 26 Tips
Gaining more followers on Instagram is key to successfully scaling your marketing efforts on the platform. But how do you increase followers on Instagram, especially if you have fewer than…
Rational Decision Making: The 7-Step Process for Making Logical Decisions
Psychology tells us that emotions drive our behavior, while logic only justifies our actions after the fact. Marketing confirms this theory. Humans associate the same personality traits with brands as…
10 Affiliate Marketing Trends for 2024: Experts Share Their Thoughts
Over the past decade, affiliate marketing has transformed significantly as a result of evolving marketing channels, technology, and consumer behavior. What was once a marketing strategy used primarily by B2C…
How to Create an Ebook From Start to Finish [Free Ebook Templates]
atheimerLearning how to create an ebook can be overwhelming. Not only do you have to write the content, but you also need to design and format it into a professional-looking…
These Popular YouTube Influencers Are All AI Avatars: Is This the Future of YouTube?
One thing you may not know about me is that I love to go to comic and anime conventions. It's so fun to see your favorite actors, artists, and YouTubers…
How to Boost Your Marketing Game Using Threads (Meta’s Twitter Rival)
In today's digitally connected world, social media platforms are constantly evolving. Among the frontrunners is Threads, Instagram's newly-developed social media hub. Post-launch, Threads quickly gained traction as one of the…
A Conversation with Tumblr: How To Build a Strong, Connected Community
Tumblr has been around for almost as long as I can remember. In fact, my generation was among its first users when it launched in 2007. I remember being 12…