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Orbit Media

Top 15 Ecommerce Platforms of 2023: Find the Best One for Your Business

October 24, 2023 0 Comments

Today's businesses need a reliable ecommerce platform to expand their online presence. Luckily, organizations can simplify operations, provide seamless shopping experiences, and manage their online stores more efficiently with an…

Orbit Media

Machine Learning and Marketing: Tools, Examples, and Tips Most Teams Can Use

October 24, 2023 0 Comments

Machine learning, a subset of AI, is a powerful tool that's rapidly transforming marketing. Around 35% of marketers are using AI to simplify their jobs and automate tedious tasks, according…

Orbit Media

Are Virtual Influencers the Future of Marketing, or Untrustworthy Advertising (Top 15 Virtual Influencers)

October 23, 2023 0 Comments

Just last week, I purchased a yoga mat after seeing a sponsored post on Instagram from fitness influencer Cassey Ho. Ho commands a large following on YouTube thanks to her…

Orbit Media

Which AI Tool Writes the Best Marketing Copy? [I Tested Several Different Tools]

October 23, 2023 0 Comments

As a marketing copywriter, I can tell you writing is critical to any successful marketing campaign, from emails to social media posts to blogs. Even the most seasoned writer can…

Orbit Media

Is Threads losing steam? [New Research]

October 23, 2023 0 Comments

Threads, Instagram’s text-based conversation app, launched in July 2023 and reached 100 million active users within ten days. It grew five times faster than ChatGPT, the previous record holder for…

Pardot

Can’t-Miss Sessions for Marketers at MarDreamin’ 2023

October 20, 2023 0 Comments

If you’re like me, you get immediate brain paralysis with your first look at an event agenda. It happened again with MarDreamin’ 2023 (which — by the way — is…

Orbit Media

Press Release Distribution: Top 11 Services + 4 Mistakes to Avoid

October 20, 2023 0 Comments

To thrive as a small business, you need press coverage. But, unfortunately, coverage doesn't just come naturally – you need to work for it. If you‘re a business owner, you…

Orbit Media

How to Map Your Ecommerce Customer Journey [Template Included]

October 20, 2023 0 Comments

We’ve discussed how the customer journey impacts sales, service, and marketers. But one segment that feels different is the ecommerce customer journey. The customer journey is different from service-based companies…

Orbit Media

100+ of My Favorite Halloween Puns As a Marketer [Inspired by Real Campaigns]

October 20, 2023 0 Comments

I love a good pun. Okay, who am I kidding? I’m a big fan of the bad ones, too. Halloween is the perfect holiday for marketers to get creative and…

Orbit Media

Product Launch Checklist: How to Launch a Product, According to HubSpot’s Experts

October 19, 2023 0 Comments

Like a tree falling in the woods, if you plan a product launch without spreading the word — will anyone use it? Will anyone even want it? Probably not. Whether…

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Orbit Media

On-page content formats answer engines actually favor [new research]

Pardot

Agentforce Marketing Features, a Guide for Account Engagement Users

Orbit Media

The AI Perception Reality Gap

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AI search behavior: What it means for your marketing strategy in 2026

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